Welcome again to Office Hours, where you can pick our brains on topics ranging from web development, SEO, social media, and more!
This week we received a fantastic question from Nathaniel:
“I’ve got this email list, and I’ve had it for a long time, but it’s not responding like it used to. Is there anything I can do to reactivate it?”
So join us for this week’s installment of Office Hours, where Mike explains a trick to help kick-start your email list.
Does Size Matter?
It’s no surprise that building an email list is an important component to marketing online. But if you think it’s all about promoting your brand’s products, think again.
If you’re not building a list you’re missing out on some big opportunities for growth. Check out these 4 ways email marketing can improve your business that you might not know about.
Long Story Short
If you haven’t already, start building your email list today! We use email marketing services from AWeber, but there are many other options out there such as Constant Contact, iContact, MailChimp, and more. Do a little research, read reviews, and ask other small business owners what they think in order to find the perfect email marketing solution for you.
7 Tips To Increase List Sign-Ups
Email marketing is still one of the most powerful forms of advertising and also one of the most cost effective. However, to put together your own email campaigns, you must improve your ability to increase sign ups to your opt-in email list.
With these seven tips, you can start building a super-sized email marketing list of ideal prospects in no time at all.
Give Them a Reason to Read Your Newsletter
The team here at Black Dog Education recently began visualizing our newsletter: what features it should have, the addition of social media share buttons and this fundamental question:
How to Know If Your Email Service is the “One”
Picking the right email service is a lot like finding the right mate, and is a crucial part of your marketing success. You want to make sure before you commit to any service that you are getting exactly what you want out of it. Don’t be afraid to have high-standards. An email service provider [ESP] should do all the technical work for you and do it well so all you have to worry about is creating the content.
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